Marketing Strategy
April 8, 2009
I don’t know if it is just in Malaysia or everywhere else but businesses here nowadays usually ask customers to become members of their companies. When you register you then get your membership cards along with customers’ benefits of having discounts.
Let me think how many membership cards we have now:
1. Toys ‘R Us
2. MPH Bookclub
3. Nando’s Restaurant (yeah my family is a member of this restaurant)
4. Body Shop
5. Parkson’s
And a few more I can’t remember.
What about you? Have any memberships lately?
Filed under: shopping